Leading bathroom brand VitrA has teamed up with the renowned product designer, Sebastian Conran, to create a new bathroom accessory collection that focuses on the genuine needs of the end user.

Designed for installation in both domestic bathrooms and in luxury hotel bathroom settings this hardwearing, sophisticated range brings back an enduring hardwood – teak – a favourite with architects and designers for millennia and combines it with striking materials and finishes to create a minimalist range that offers enhanced hygiene, resilience to damp and actual user benefits.

Features and benefits include:
The Eternity collection comprises 31 products, including a stylish freestanding accessory set, contemporary flat-top towel holder that means towels don’t slide off. A toothbrush holder which incorporates a removable strainer to ensure toothbrushes to do not languish in stale water is available along with robe hooks specifically designed not to leave pinch marks in collars and necks. Within the range there are three finish options; White with Chrome, Black with Chrome and Black with Gold (as shown above) all with hardwearing teak wood accents (handles and flat surfaces etc.)

Sebastian Conran (shown left) explains:
“The combined and restrained use of form has created interesting and thoughtful designs – my personal favourite is the bath-side table/towel stand which is a bit of an icon for the collection.”


Top VitrA Eternity shown in Black with Gold prices start from £95 for a toothbrush holder.

Left: Sebastian Conran, CEO of Sebastian Conran Associates, London.

Right: VitrA Eternity freestanding bath-side table in teak and Chrome. Prices from £700


For additional information www.VitrA.co.uk
Email info@VitrA.co.uk
Tel. 01235 750 990

About VitrA:
VitrA Bathrooms is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. Founded in 1942, VitrA is Turkey’s leading sanitaryware manufacturer. In recent years VitrA has expanded into international markets and over 50% of VitrA’s total output is sold outside of Turkey. From 16 production facilities in Turkey, Germany, France, and Russia, VitrA produces a full range of bathroom products including over 6 million pieces of sanitaryware, complementary bathrooms furniture, baths, brassware, and bathroom accessories, which are distributed to over 75 countries on 5 continents. VitrA is also a member of the Bathroom Manufacturer’s Association.