VitrA has reported that the new look Sleep + Eat 2018 was a great success for the international bathroom company. The exhibition formed part of a series of high-profile events for VitrA during 2018 that has included designjunction and the RIBA + VitrA Talks series. The two-day Sleep + Eat show attracted architects, designers, builders and specifiers from the contracts and hospitality industries.
“The new format Sleep + Eat was busy with professional designers and specifiers looking for inspiration for both live and pipeline projects,” said VitrA Marketing Manager Margaret Talbot. “We took an aspirational design approach for the VitrA stand this year creating a compellingly display with the new Terri Pecora collection Plural. Miniworx and Cardostone tiles formed a key part of the design alongside new products shown from the iconic Ross Lovegrove collection, Istanbul.”
Photography by Ruth Ward